Bachelor Degree (B.A.) in Motorsport Management
Accelerate Your Success
There’s no state like North Carolina for motorsports, and there’s no college like the Abbey to prepare you for a thrilling career in this fast-paced industry. Your keen interest in racing as well as in marketing, finance, and other areas of business, will drive you toward success. The Abbey will lead the way, with foundational courses in business, leadership, sports law, and risk management; unmatched internships; and inspiring instructors who are well-connected in the industry. A BA in Motorsport Management from the Abbey can lead to careers in NASCAR, Formula One, and Roush, to name a few.
Possible career paths:
Sponsor Relations, Management, Marketing, Public Relations, Logistics
OF DAYTONA 500 TEAMS HAD AN ABBEY AFFILIATION in 2016
In addition to the specific requirements listed in the section below, all students at the Abbey are required to earn credits in our core liberal arts curriculum.
Lower-level courses to be completed prior to enrolling in any 300 level or higher Motorsport Management course:
MM 200: History, Culture and Philosophy of Motorsport
MM 201: Introduction to Motorsports
Six (6) of the following:
MM 320: Administration, Governance, and Policy in Motorsport
MM 330: Motorsport Marketing
MM 340: Motorsport Facility & Event Management
MM 360: Motorsport Business and Finance
MM 370: Public Relations & Media in Motorsport
MM 399: Special Topics in Motorsport Management
SM 310: Organizational Theory & Leadership in Sport
SM 335: Social Media Management in Sport
SM 350: Sport Law and Risk Management
SM 370: Sport Broadcasting
Motorsport Management Senior Capstone courses:
MM 410: Senior Seminar I Motorsport Sponsorship
MM 411: Senior Seminar II Capstone Project & Portfolio
MM 450: Internship (3 hour minimum)
Required business courses:
EC 201: Introductory Economics I
BU 265: Spreadsheet and Database Applications
BU 315W: Business Communication
General Elective Courses (25-28 hours):
A minor in Business and/or Digital Sport Media is highly advised.
*It is the student’s responsibility to verify that all degree requirements for graduation are fulfilled.
These courses highlight some of the ideas and authors you will consider as a Motorsport Management major at Belmont Abbey College.
Public Relations and Media in Motorsport
You’ll familiarize yourself with the principles and practices of contemporary public relations and have the chance to build and develop a motorsport-themed event.
Motorsport Senior Seminar II
You’ll develop a personal portfolio of work and projects to show employers in the motorsport industry. This will include a senior capstone project that will examine a contemporary issue of business in motorsport.
In this major, you will have the opportunity to intern at hundreds of local businesses in the Charlotte area, putting your career on the fast-track.
Abbey Motorsport students have gone to intern with many of the top names in North American Racing, including: the Atlanta Motor Speedway, Charlotte Motor Speedway, Daytona International Speedway, DIRT, Earnhardt Ganassi Racing, NASCAR, NASCAR Foundation, NASCAR Hall of Fame, and many more. Our alumni are becoming leaders in the industry holding positions with NASCAR (Justin Swilling, Account Executive, Industry Services), the NASCAR Hall of Fame (Mike Laheta, see below), Chip Ganassi Racing (Andrew Mulhearn & Ian Moye), Jeff Gordon Inc. (Dan Guffey, see below) and RSM Motorsport (Paige French) to name a few. With our new Executive Director, Pat Wood, focused on enhancing partnerships and adding new ones, the Motorsport Management degree is creating real-world business experiences that allow our students to take a giant leap in their careers.
Driving the business of racing
Ten years ago when racing legend Humpy Wheeler brought the idea for an academic program built around motorsport, newly minted President Dr. Bill Thierfelder was intrigued. A decade later the Belmont Abbey College Motorsport Management program has evolved from a field of concentration to a full degree major and has become a viable resource for the racing industry.
More about the experience
MIKE LAHETA 2012
Manager Corporate Sponsorships, NASCAR Hall of Fame
“Belmont Abbey truly exemplifies what it means to educate the whole person – mind, body and spirit – and I found opportunities and activities to support my learning, growth and development in all three areas. Having access to professors outside the classroom allowed me to explore areads of interest to me beyond the course curriculum. I think that is something that makes the Abbey unique.”
Dan Guffey 2010
Director of Social Media and Online Business, Jeff Gordon, Inc.
“Few schools offer such a specialized program that provides access to influential people within that industry. Belmont Abbey’s motorsports management program delivers the unique ability to not only learn the industry but also connect with industry professionals who frequented our classes as guest speakers. At the end of the day, opportunities are about people and relationships. Establishing those vital connections helps lead to a bright future.”